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In fact, people can even hide your updates from their news feed - imagine the horror! Facebook's intent behind fan pages is that they represent real businesses, brands, personalities, etc.

By choosing something too generic, like The first word in your fan page title is given the most weight (importance) by Google. Create a custom fan page vanity URL After your fan page has 25 Likes, Facebook gives your you the ability to create a unique URL (or as Facebook calls them) for the page.

Because URLs are heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business.

If, by some misalignment in the stars, you find that another fan page has claimed your business' name already, make sure to include what your business is about in the URL.

Just like your fan page's name, Google places a higher importance on the first word of your update, so you may want to consider making that a keyword. SEO for Facebook Notes Facebook Notes is something that is very under-utilized.

When used appropriately, Facebook Notes can provide your fan page with an effective way at increasing your overall SEO.

Here is an example of how a search engine would index your page: SEO Title = Your fan page name Meta Description = Fan page name the About section of your page H1 = Your fan page name To optimize your page for local searches, it is very important to include your Address, City, State, and Zip.

For product-related searches, the Company Overview, Mission, and Products fields should be filled in with your appropriate information.

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ZC 18/5/18Tester works well, tests whats needed and is accurate TL 18/5/18Perfect thank you. LE 17/5/18Made me feel confident about going to a test. Thanks OM 10/5/18Just the job if you have D&A tests at work. KE 4/5/18As described, well packaged, good comms, fast delivery. GL 4/5/18Fast delivery does what it says on the tin, very happy. AN 1/5/18Found you searching the web, looking for employee testing. RR 30/4/18Chose this site for price CK 27/4/18Tests are easy to read and use. RB 23/4/18Very fast delivery reliable products say no more. KL 3/4/18Very knowledgeable and helpful staff AN 3/4/18We have had previous orders. So, take advantage of the option when Facebook prompts you to "Write something..." since that text will be considered the SEO title for that update.Including direct links to your small business website in your updates is also a good practice to follow.Don't forget that the overarching objective of Facebook SEO is It is important to pay attention to the comparison between raw traffic and engagement level.While using the methods above can help boost your SERP ranking, the most crucial part is that it coincides with an awesome product and incredible engagement to grow your following.

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