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maybe not that much has changed for the one percent?) Mid 1800s: The General Public Follows In the mid-19th century, the need to advertise for a husband or wife was still considered a "failure" and associated with deviant behavior for many judgmental straight, white, middle-to-upper class people.She convinced the editor of the Manchester Weekly Journal to place a small ad stating she was "seeking someone nice to spend her life with." (It's radical, I know.....) A man responded to Helen, but it was not the man she was hoping for.It was the mayor, who had her Women asking for what they want -- clearly delusional to 18th century dudes.These kinds of ads were especially fashionable among lonely soldiers during World War I.1960s: Counterculture and Computer Love Removed from the context of wartime, old stigmas crept back in.
An 1841 ad in the Journal of Munich tells of a 70-year-old Baron seeking a woman "between 16 and 20 having good teeth and little feet." (Well...
The popularity of personals paved the way for grifters who soon realized that they could prey on the vulnerability of people seeking love.
Scam artists caused a scandal that many newspapers ran with, and personals disappeared practically overnight as public attitudes became more cautious.
By the time Tom Hanks and Meg Ryan AOL'd each other in You've Got Mail, it had become clear that the Internet was going to change every aspect of our lives forever -- including love and romance.
was founded in 1995, and by 2007, online dating had become the second highest online industry for paid content.